Like most of the American workforce, I spend a considerable amount of my day linking YouTube videos or Google images in meaningless instant-message exchanges. My friend Lemmer navigates his computer for similar reasons. Anytime he comes across a female body in a story, search, or banner ad, he’s compelled to click on it. It’s reflexive — he can’t control himself. After seeing him drag his mouse over a breast for the millionth time, I jokingly asked him, “How many is enough?”

The Ultimate Fighting Championship is a seductive temptress of a different kind — subject to the same kind of saturation that’s probably melting Lemmer’s brain. You might remember UFC 147 happening in Brazil just two weeks ago, quickly followed by last Saturday’s much-hyped showdown between Chael Sonnen and Anderson Silva during Fan Expo Weekend in Las Vegas. When they crammed in another UFC event in San Jose on Wednesday, it couldn’t be called anything other than gratuitous.

That didn’t stop Lemmer and me from locking in seats for $120 a ticket.